Bibliothèque

Successful bakery design

Auteur(s)
CULLEN Vanessa
Editeur
Design Media Publishing limited
Bibliothèque(s)
Vente
Parution
2013
ISBN
978-988-15662-2-5
Boutique
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Successful bakery design

Résumé

Chapter 1 : Overview

1. - Evolution of Baking Industry in Europe
- European Baking Market
2. - Characteristics of Baking industry in China
- Current Performance
- Industry Outlook
3. - Baking Industry Analysis
- Internal Rivalry
- Barriers to Entry
- Distributors
- Suppliers
- Substitutes
4. - Components of Bakery
- Labour
- Machinery
- Government Regulations
- Product

Chapter 2 : Preparation

1. - Relative Instructions
2. - Site Selection
- Capital Cost
- Passenger Flow
- Rivalry Elements
- Target Customers
- Transportation Factor

Chapter 3 : Holistic Design

1. - Branding
- Be Specific about the Target Market
- Create a Positive Perception of the Brand Name
- Brand Consistency
- Deliver on What the Brand Promises
- POS Materials Help Leave an Imprint of the Brand
- Sell Branded Retail Merchandise
2. - Shopfront Design
- Theme
- Symbol
- Unity
- Diversity
- Specificity
3. - Interior Design
- Interior Layout
- Colour 8: Graphic Design
- Materials
4. - Economical Ways to Update Existing Bakery
- Freshen Up with Paint
- Hang Wallpaper
- Use Mirrors
- Paint the Floors
- Get New Fabric
- Look for Second«hand Options
- Be Creative with Props
- Work with Artists on Consignment

Chapter 4 : Display

1. - Client's Demands
2. - Display Case
- Refrigeration
- Lighting
- Air Circulation
3. - Tips to Improve Displays

Chapter 5 : Design Guidelines and Standards

1. - Premises, Equipment and Vehicles
2. - Furniture, Utensils and Floor
3. - Cleanliness and Sanitation
4. - Sitting or Lounging Equipment
5. - Lighting and Safety Lighting
6. - Wearing Apparel
7. - Keeping and Handling of Products and Ingredients
8. - Use of Ingredients
9. - Smoking

Index